July 31st, 2009

Music Video: Sway and Akon – Silver and Gold

Someone on youtube said "What a good wedding song!". Sorry, I had to laugh at that one. This is another typical Akon record, with a catchy hook, a great instrumental and a chorus that glorifies strippers and gold diggers. All around it's a good song. Sway, from the UK, did a great job in putting this song together. I spoke to him a couple weeks ago when he was in New York City and he told me that Konvict Muzik was planning to release and market this song here in America before the end of the year. He performed it at the Urban Music Awards, earlier in the month. It received a lukewarm response, possibly due to his British accent. At times, I felt as if I was the only person in the front row dancing to it… maybe I was. He made a reference to his accent in “Silver and Gold“, when he says ""She's always telling me that she loves my accent but she's thinking to herself what the hell is he saying". Personally, I don't think the UK accent is really that hard to understand, although, maybe I’m just accustomed to hearing people use it because I have family over there. Last year when Sway released the "Go Hard" freestyle, he spoke about how his accent prevented him from getting signed to many American major labels. ""I was in New York trying to give them my disc, walked into Shady Records and said listen to this… Peter Rosenberg said 'this is a hit but because of your accent, I'm going to give it a miss.'" In my opinion, Sway's accent is barely noticeable especially when you compare it to other UK rappers such as Ghetts. But that's the way my country is, everyone knows that if "Silver and Gold" featured a rapper with an American accent, the song would be 3x platinum and #1 on the Billboard Charts. No matter what the underground critics in the UK say about Sway‘s new sound, you have to absolutely respect him. He's breaking down a lot of barriers here in this country and he's opening the doors for UK rappers to market their music and find success here in America.

"Silver and Gold"
Artist: Sway
Featuring: Akon
Album: The Signature LP
Year: 2009
Location: UK
Myspace: http://www.myspace.com/swaydasafo
Label: Konvict Muzik

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